Travis Chappell and Rory Stern – Psychology in Marketing

rfsdigital Podcast

Podcast: Build Your Network
Host: Travis Chappell
Title: Rory Stern | Psychology in Marketing

Listen Now:

https://podcasts.apple.com/us/podcast/rory-stern-psychology-in-marketing/id1268488944?i=1000476916896?i=1000476916896

Description:

Rory F. Stern has been a best-kept secret working behind the scenes to help build, grow, and scale many successful online companies for the last 14 years. For the first 8 years, he worked mainly as a sophisticated jack of all trades plugging holes where his clients needed his services. Today, he manages a small boutique media buying team that specializes in multi-channel traffic. He is best known for creating ads that convert and being able to get a lot of policy challenged offers approved and running on Facebook.

Episode Highlights:

  • Rory talks about the impact of parents that always pushed for him to shoot for the stars at a young age. 
  • Hear the impact that Rich Dad, Poor Dad had on Rory. 
  • Travis and Rory discuss the merits and issues of the education system.
  • Learn how Rory “fell” into entrepreneurship.
  • Find out how Rory began actually making money.

3 Key Points:

  • Psychology and sales are interconnected.
  • When something becomes more available it becomes worth less.
  • The amount level of value relationships can bring can far surpass any formal education 

Tweetable Quotes:

“Your level of degree doesn’t represent your level of intelligence.”

– Rory F. Stern

Resources Mentioned: