Podcast: The Marketing Interrogation Podcast
Host: Alan Cheng
Title: Rory F. Stern – Creating Facebook Ads That Converts
Rory F. Stern is a well-known, respected Facebook Ad expert. He owns a paid traffic agency that helps business and e-commerce owners generate more leads, sales, and raving fans from a cold audience.
During this “no stones left unturned” interview, Rory explains how Facebook ads work, how to create ads that convert and how to master this advertising platform quickly.
- 02:25: Rory’s background
- 07:50: How did Rory learn about Facebook ads?
- 08:35: Step by step to create a Facebook ad to capture email leads
- 14:35: How to get different types of traffic especially buyer traffic
- 19:30: Common mistakes people make with Facebook ads
- 24:29: How to fix a poor Ad with low Relevance Score
- 27:31: Should you buy Facebook Likes for your Facebook Page?
- 29:25: Rory’s clients’ success stories
- 31:40: Best way to learn about Facebook Marketing?
- Visit Alex’ website at https://www.alancheng.com/podcast/rorystern/